Events marketing body unveils name and CEO
Branwell JohnsonThe marketing body created to promote the live events industry will be helmed by CEO Austen Hawkins and will be called FaceTime.
The marketing body created to promote the live events industry will be helmed by CEO Austen Hawkins and will be called FaceTime.
EasyJet is taking advantage of possible British Airways strike action to promote its services and take a swipe at its rival.
British Gas has been rapped by the advertising standards watchdog for a misleading direct mail campaign.
Sports performance brand Asics is to develop an experiential initiative to accompany the London 2012 Olympics.
Marketing Week is gathering leading chief marketing officers, vice-presidents of marketing and global marketing strategists from the highest levels of management at the world’s most successful brands to help launch its new flagship conference, The Annual.
The Royal Bank of Scotland Group has recruited Royal Dutch Shell and British Gas marketer Nimai Swaroop to the new position of group head of employer branding and marketing.